A NEW hair salon has opened in Moreton.

Alchemy opened on Saturday July 1 at The Windrush, High Street, Moreton-in-Marsh, promising to offer natural products and to be environmentally friendly.

Tom Kenehan, owner, said: "The Alchemy motto is 'Luxury, Sustainable hair craft" meaning that we are an eco friendly salon, all of our products are naturally derived and we have built the salon using recycled or reclaimed materials wherever possible.

"All of our styling products and colour services are vegan friendly and cruelty free.

"Personally, I have been in the industry for over 12 years, working with prestigious brands and salons in London, Bristol and Oxford however this area is where I grew up and I live in Brailes only a few miles from Moreton and I am looking to bring a quality salon with great values to the area I love and call home."