A WORCESTER company is pointing the way to a brighter future by launching a New Year initiative to generate funds for a city-based organisation supporting children with disabilities.

Family-owned CitySigns, of Ball Mill Top Business Park in Hallow, has pledged to donate £10 to New Hope for every vehicle livery completed in 2015.

Joint partner Darren Wilkins explained : “We decided to make New Hope our chosen charity as it plays a vital role in our community by providing children with a safe and stimulating environment to learn and develop as well as fun days out. As vehicle livery is the biggest aspect of our signage and printing business we thought this would be an excellent way to raise funds. Hopefully it will give our new and existing customers the feel good factor too.”

New Hope founder Jean Wilson said: “The support of local companies such as CitySigns is invaluable to us. The money raised through their generous donations will go towards days out and associated travel costs.” To support CitySigns’ initiative, call 01905 640007 or email darrenwilkins@citysigns.co.uk